Sales Development Representative (Media-First)

## Sales Development Representative (Media-First) — Freight Agency A freight agency built around teams of experienced logistics people is hiring a Sales Development Representative who can work a phone list in the morning and film a 30-second video pitch in the afternoon. This is a pipeline-building role for someone who sells by phone, email, and camera. The agency specializes in time-critical truckload, project freight, and expedited shipments, and competes on execution: a network that has stood the test of time, transparent pricing, and A+ communication. ### The role You will open doors with new shippers and hand qualified opportunities to the sales team. Half your day is traditional outbound: dials, email sequences, objection handling. The other half is building a presence that makes prospects recognize your name before you call: LinkedIn posts, personalized video pitches, and short-form content that shows how freight actually moves. ### What you will do **Traditional outbound** - 40-50 targeted dials a day to shippers, plant managers, and logistics decision-makers - Build and run cold email sequences, follow up until you get a yes, a no, or a date - Handle objections like "we already have a broker" and turn them into a trial load or a quote request - Qualify prospects on lanes, volume, freight type, and pain points; book meetings for the sales team - Log every touch in the TMS/CRM the same day **Social selling** - Grow an active LinkedIn presence among shippers, supply chain leaders, and manufacturers - Write 3-5 posts a week: freight market updates, problem-solved stories, behind-the-scenes looks at an expedite - Send personalized video pitches (Loom, Vidyard, or similar) to high-value prospects before or after a call - Engage daily: comment on prospects' posts, join industry conversations, start DMs that lead to calls **Content production** - Self-shoot and edit short-form video (30-90 seconds) on a phone, using tools like CapCut or Descript - Write hook-and-story copy that makes a shipper stop scrolling - Script your own call openers, voicemails, and video pitches, and test what converts - Repurpose wins into content (with permission): a hot-shot save, a project move, a tight-deadline delivery ### Who you are You are a media-first salesperson: resilient on the phone and creative on camera. You would rather make the call than wait for the inbound. **Must have** - 1+ year in outbound sales, SDR/BDR work, or another quota-carrying role - Comfortable cold calling all day and hearing "no" without losing energy - A visible social presence you have built yourself (LinkedIn, Instagram, or TikTok); include the link in your application - Can write clean, punchy copy without a template - Can shoot and edit a basic short-form video on your phone - Organized enough to run a call list, an email sequence, and a content calendar at the same time **Nice to have** - Freight brokerage, 3PL, trucking, or supply chain experience - Experience with video prospecting tools (Loom, Vidyard) and email sequencing tools - A following or posting history in a B2B niche - Familiarity with a TMS or CRM **Traits** - Competitive and coachable - Fast responder: prospects and teammates hear back from you in minutes, not hours - Curious about how businesses ship and what keeps their logistics managers up at night ### How success is measured Clear weekly targets from day one, tracked on a shared scorecard shared between you and your manager. | Activity | Target | |---|---| | Outbound dials | 40-60 per day | | Personalized video pitches | 15 per week | | LinkedIn posts | 3-5 per week | | Short-form videos published | 2-3 per week | | Qualified meetings booked | 1+ per week | | Response time to prospect emails and chats | Under 5 minutes during work hours | In your first 90 days, you will learn the service lines, build your target list, and establish a posting rhythm. By month six, your content should be generating conversations you did not have to cold call for. ### The seat - Location: Charlotte, NC - Full-time, W-2 direct hire - Compensation: base salary negotiable plus uncapped commission on new accounts you open - Bonuses for new accounts that reach volume or gross profit milestones - Health, dental, vision; PTO; retirement - Phone, lighting, and tools budget for content production - A clear path from SDR to Account Executive with your own book of business ### How to apply Skip the cover letter. Send: 1. Your resume 2. A link to your LinkedIn, Instagram, or TikTok 3. A 30-second video pitch selling the agency to a manufacturer who needs a load moved tomorrow. Shoot it on your phone; we are judging the hook and the energy, not the production. Equal opportunity employer.